Forrester Digital Disruption

From today’s event:

Forrester conducts 400k consumer surveys annually (2nd largest number behind US census), as well as with 60k business surveys

CBSP methodology for product development

Speaker is Dr. in consumer psychology with focus on technology adoption…

Don’t appear to be many established companies represented…. While execs can easily bring them in, what about newer/younger/junior staff? How can you build a culture of innovation without building out your internal innovation base?

Key takeaway- “when companies internalize technology , they find disruptive new things to do” as compared to adopting technology..

“Innovating the Adjacent Possible” scale rather than “future of” scale

Focused on TBM, Technology Business Management ("run IT like a business"). - 30+ years of experience, in providing IT strategy, process, application, RAMP, hardware, software, network, internet and cloud solutions to financial services, MRD and high technology companies from startup to F500. - 20+ published articles on the intersection of business and technology. - Startup advisor and mentor to a dozen startups, four of which were acquired and one of which is newly-launched (ITconnecter, a Crosswaves Ventures LLC company). - Specialties: IT Technology Business Management (TBM, aka "run IT like a business"), strategic partnerships, technology innovation, solutioning and program/project management (onshore, nearshore, offshore). Technology consulting focused on innovation, built around process, data and integration (cloud, social networking). We use I/TBM financial management best practices to help mid-size and large enterprises ensure they are meeting the needs of their business effectively and efficiently.

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Looking forward to your perspectives....