IVIS-31 – Use Security/Privacy Policies to Improve Customer Relationships | MIT Sloan Executive Education Blog

IVIS-31, Use Security/Privacy Policies to Improve Customer Relationships

Next Step –  Review the article and determine if the same opportunity exists in your company.  If not, consider other security or privacy policies, legal regulations or even DR/BCP processes.  Can any of these be re-positioned by your company to change perception from these being technology limitations to unique opportunities for marketing or sales advantage?

In this MIT blog entry, Three Ways to Use Privacy Policies to Improve Customer Relationships | MIT Sloan Executive Education Blog, Professor Catherine Tucker takes what most often gets CIOs tagged with the “C-I-No” label and turns it around.

If a CIO can initiate this type of creative thinking with their CMO counterpart, this will give the CMO ideas on another way to possibly differentiate their company.  In addition, this will help build a level of trust in the CIO’s core competency as the corporate technology leader.

Focused on TBM, Technology Business Management ("run IT like a business"). - 30+ years of experience, in providing IT strategy, process, application, RAMP, hardware, software, network, internet and cloud solutions to financial services, MRD and high technology companies from startup to F500. - 20+ published articles on the intersection of business and technology. - Startup advisor and mentor to a dozen startups, four of which were acquired and one of which is newly-launched (ITconnecter, a Crosswaves Ventures LLC company). - Specialties: IT Technology Business Management (TBM, aka "run IT like a business"), strategic partnerships, technology innovation, solutioning and program/project management (onshore, nearshore, offshore). Technology consulting focused on innovation, built around process, data and integration (cloud, social networking). We use I/TBM financial management best practices to help mid-size and large enterprises ensure they are meeting the needs of their business effectively and efficiently.

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Looking forward to your perspectives....