Hello ____, here are some tactical ideas:
1. Have your existing customers try a free trial of DaaS and explain to them benefits. Re:them buying, maybe start with them buying a few seats for DR purposes only.
2. If any of your customers have a desktop/laptop HW refresh due, pitch them on DaaS.
3.If any of your customers publish or use software which is not cloud/SaaS-ready, have them try it on a DaaS platform…..timing is right for XP-based apps.
4. Sign up with Microsoft to resell Office365 and understand the benefit to using Office365 from DaaS.
5. Sign up with Google and build a “no-desktop-license-cost openoffice” environment building a DaaS “virtual image” you can easily support as their one-stop support shop….if Google Apps doesn’t cut it for you, consider Apache’s OpenOffice or LibreOffice. For email, gmail with a Thunderbird front-end is not a bad alternative to Outlook/Exchange given the cost difference per user (gmail/Thunderbird is free and no Windows OS VDA, I think).
6. By doing #4 and #5, you offer your customers choice in best in class office productivity options at varying price points.
7. BYOD? As a Google reseller, get familiar with Android and Android tablets and smartphones. Can you resell iPad? Tread cautiously with Surface unless you see a significant uptick in market acceptance.
PS To start on DaaS, reach out to a Desktone DaaS partner; dependent upon geography, you will have a few options to get started with NO capex on your end.