G2 Report on CRM for SMB (Salesforce.com extract)

….considering an SFA/CRM system for our own SMB, we’ve considered Salesforce.com, SugarCRM and other (e.g. Capsule).  This report effectively indicates that Workbooks CRM (www.workbooks.com) is also worth a look, especially given a functionally “free account” for up to two users.

Download the G2 Report on CRM for small businesses – Salesforce.com – Salesforce.com.

While other vendors, including Microsoft Dynamics and SugarCRM, do well in this study based upon their “scale,”

Salesforce.com and Workbooks CRM are the clear customer satisfaction leaders with a 98 score.

Of the remaining “big name” software vendors (Microsoft, Oracle, SAP and NetSuite), the next highest customer satisfaction ranking is 61 (tie between SugarCRM and Microsoft Dynamics).

Price is not factored in this report, although it is categorized.  Adding this to the evaluation mix seems to indicate that Worksbooks CRM and Microsoft Dynamics should be considered for lower budgets….and I would add SugarCRM to round this out.

Regardless, when all is said and done, Salesforce.com should ALWAYS be in the mix.

Focused on TBM, Technology Business Management ("run IT like a business"). - 30+ years of experience, in providing IT strategy, process, application, RAMP, hardware, software, network, internet and cloud solutions to financial services, MRD and high technology companies from startup to F500. - 20+ published articles on the intersection of business and technology. - Startup advisor and mentor to a dozen startups, four of which were acquired and one of which is newly-launched (ITconnecter, a Crosswaves Ventures LLC company). - Specialties: IT Technology Business Management (TBM, aka "run IT like a business"), strategic partnerships, technology innovation, solutioning and program/project management (onshore, nearshore, offshore). Technology consulting focused on innovation, built around process, data and integration (cloud, social networking). We use I/TBM financial management best practices to help mid-size and large enterprises ensure they are meeting the needs of their business effectively and efficiently.

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Looking forward to your perspectives....